Toledo’s Creatives Win 2017 Gold Addy Awards
In Toledo, we believe It Matters Where You Make It, and local creatives are making innovative and exceptional advertising and marketing designs here.
At the 2017 Toledo American Advertising Awards, the advertising industry’s largest and most representative annual competition, nine entries were awarded the coveted Gold Addy Award. The Gold Addy is recognition of the highest level of creative excellence.
Annually, the American Advertising Federation (AAF) conducts a national competition that attracts over 40,000 entries. The local AdClub phase is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win ADDY Awards – recognition as the very best in their markets. At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards.
The following entries were awarded Gold and will move on to the district competition.
Madhouse, a multidisciplinary design firm located in Toledo, won multiple Gold Addys for their work with the Toledo Mud Hens, the Toledo Walleye, Owens Corning and the Toledo Museum of Art.
Hart, a full-service advertising agency, collected a Gold Addy in the Ad Club Advertising category for their work on the Addy Awards in 2016.
Interrupt, LLC received a Gold Addy in the Sales and Marketing Direct Mail 3-D Mixed category for the Oldcastle Architectural “Echelon Logo Direct Mailer.”
Level 2 Audio a commercial recording studio that received a Gold Addy in Sound Design for their work on the Toledo Walleye Opener.
The Toledo Museum of Art was recognized several times throughout the evening, most notably for their Judge’s Choice and Gold Addy for their 2016 exhibit, “I Approve This Message”, which judge Peter Roth described as “bold” and “fresh.” “You could tell there was a lot of thought and creative process involved within this project,” he said. The exhibit explored emotional responses to political ads and ran from July 14 – election day.
It Matters Where You Make It. ®